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Tom Wujec demos the 13th-century astrolabe at TED

Rather than demo another new technology, Tom Wujec reaches back to one of our earliest but most ingenious devices — the astrolabe. With thousands of uses, from telling time to mapping the night sky, this old tech reminds us that the ancient can be as brilliant as the brand-new […]

Rather than demo another new technology, Tom Wujec reaches back to one of our earliest but most ingenious devices — the astrolabe. With thousands of uses, from telling time to mapping the night sky, this old tech reminds us that the ancient can be as brilliant as the brand-new.


Tom Wujec demos the 13th-century astrolabe

Tom Wujec studies how we share and absorb information. He’s an innovative practitioner of business visualization — using design and technology to help groups solve problems and understand ideas. He is a Fellow at Autodesk, where he has worked on software including SketchBook Pro, PortfolioWall and Maya (which won an Academy Award for its contribution to the film industry). As a Fellow, he helps companies work in the emerging field of business visualization, the art of using images, sketches and infographics to help teams solve complex problems as a group. He’s the author of several books, including Five Star Mind.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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