{ design@tive } information design
This is the 5th (fifth) lecture of the “Designing Interactions / Experiences” module I’m teaching at Köln International School of Design of the Cologne University of Applied Sciences, which I’m honored to give by invitation of Professor Philipp Heidkamp. In this lecture, we discuss the different design artifacts typically produced during the ideation stage […]
This talk will provide an overview of the Meyers-Briggs, highlight research and thought leadership relating personality types to technology usage, examine controversies and limitations of the Meyers-Briggs Type Inventory (MBTI) and share ways to use personality types to support and communicate design, including a brief case study […]
Bill Buxton in this old — but still very relevant — talk advocates the need for global businesses to explore how design and design thinking can provide them with high-level, strategic value and competitive advantage […]
We talk a lot about cross-channel experiences and how to address these new challenges as designers, but what about using our design skills, our hard won knowledge and empathy for customers to help companies decide what products and services will help grow their business? While companies are coming round to the value of customer experience, […]
Attendees will learn why and how this methodology can be harnessed in design strategy decisions. The Kano methodology was initially adopted by operations researchers, who added statistical rigor to the question pair results analysis. Product managers have leveraged aspects of the Kano approach in Quality Function Deployment (QFD). More recently, this methodology has been used by Agile teams and in market research […]
The web is evolving, orienting around people rather than content. As a result, almost all UX professionals will increasingly need to design social experiences. Designing interactions between people is different from designing user experiences. For example there is often no clear task to design for, no set user goal, and no clear outcome. To complicate […]
This talk will show a hands-on social experience design method to deal with this complexity and achieve the change projects need, plus some supporting use-cases supporting them […]
In this talk, Josh Seiden introduce you to the key ideas of Lean Startup, talk about the amazing opportunities for designers this movement presents, and share case studies of how he and his partners have used the techniques of Lean Startup as the foundation of their design studio […]
In the month of June 2013, São Paulo received the 10th Brazilian Graphic Design Biennial. Organized by ADG Brasil, the national Graphic Designers Association, the Biennial has been, since its first edition in 1992, a grand celebration of Brazilian Graphic Design […]
In this talk, Jer Thorp discusses the intersection between data and human experience. He’ll go into detail a number of projects involving diverse data sets, including the 770,000 words in the Shakespeare Folio, astronomical measurements from NASA, text from nightly news broadcasts, and real-time air traffic reports […]