In anticipation of NAB 2010, Autodesk has issued a call for submissions for the Autodesk 2010 Best of the Best Show Reel. The reel will be unveiled on the exhibition floor at NAB 2010 in Las Vegas, NV and will also be posted to both the Autodesk website and YouTube Channel […]
Tag: TV Commercials
Autodesk has announced the 2010 releases of Autodesk Flame and Autodesk Inferno software for visual effects systems, and the launch of the new Flame and Inferno creative companion, Autodesk Flare software. The releases are being showcased at the National Association of Broadcasters (NAB) Show in Las Vegas, April 20-23, 2009, at the Autodesk booth SL2120 […]
Today we’re presented with images in movies, on TV, and in the press that are of such good quality we don’t even think to consider whether the picture is of something that exists in reality or if it was generated by computer software.
China’s advertisement sector generated 189.96 billion yuan (27.78 billion U.S. dollars) of revenue in 2008, up 9.11 percent over the previous year, China’s State Administration for Industry and Commerce (SAIC) said recently. The revenue from TV commercials reached 50.15 billion yuan (over 7 billion US dollars), an increase of 13.22 percent over the previous year. It accounted for26.4 percent of the total, the largest share of the market […]
More than 30 Super Bowl XLII TV commercials for Bridgestone, Budweiser, Coca-Cola, FedEx and other advertisers were created using Autodesk, Inc. technology. Autodesk’s visual effects, editing/ finishing and 3D modeling, animation and rendering software were used to deliver computer-generated imagery, including digital animals and environments. ‘With a viewership of over 97 million people, this year’s Super Bowl commercials have exceeded expectations and delivered the inspired entertainment we look forward to year after year,’ said Karim Salabi, Autodesk Media & Entertainment vice president of marketing…