This talk will outline the key inputs in a model of Behavioural Design and how those inputs help designers to directly target specific behaviours. It will look at the role of interaction design, behavioural psychology, systems thinking and other tools. And it will propose that a model of design with behaviour as its focus offers a coherent and complete approach to design in a way that is consistent with the goals of client organizations […]
Tag: Psychology
In this session, Stephen P. Anderson shares tips that have helped him cut through the noise of requests and requirements by reframing the design problem by seeing a problem from different perspectives […]
This talk will show a hands-on social experience design method to deal with this complexity and achieve the change projects need, plus some supporting use-cases supporting them […]
At TEDxCambridge, Michael Norton shares fascinating research on how money can, indeed buy happiness — when you don’t spend it on yourself. Listen for surprising data on the many ways pro-social spending can benefit you, your work, and (of course) other people […]
Can romance be taught? Is falling in love so important that it has to be included in courses in universities?
Neurologist and author Oliver Sacks brings our attention to Charles Bonnet syndrome — when visually impaired people experience lucid hallucinations. He describes the experiences of his patients in heartwarming detail and walks us through the biology of this under-reported phenomenon […]
Psychologist Philip Zimbardo says happiness and success are rooted in a trait most of us disregard: the way we orient toward the past, present and future. He suggests we calibrate our outlook on time as a first step to improving our lives […]
In this talk, Peter Morvile defines a pattern language for search that embraces user psychology and behavior, multisensory interaction, and emerging technology […]
In the midst of a global conversation about change, many designers are pondering their own impact in the world. How does our experience in software interfaces, web sites, and physical products prepare us to address the profound issues humanity is facing? These issues involve many complex systems, systems too big to fit into the scope of any single company or institution. Design methods are potent at large scale and scope, but what does it take to be effective as a practitioner, as a team, as a company? What is it like to actually achieve a meaningful, sustainable, positive difference in life? In this evening of conversation, Marc Rettig will moderate a few discussions about the fundamentals of design work, and the need for designers everywhere to be working to have impact beyond making money for their employers […]
Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied […]