Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]
Tag: mobile devices
Apple announced recently the list of iPhone apps that were most downloaded in the App Store, the online store of the company in 2013. YouTube, Google video platform, ranks first among the most popular free programs in the country. The virtual pet Pou (a kind of contemporary tamagotchi), appear in the first position among the paid apps. Check out the list of most downloaded apps […]
The city of São Paulo was the fifth city in the world in 2013 with more pictures and videos posted on social media network application Instagram, according to a list of cities and popular places disclosed by the application on recently […]
The elderly Brazilians who have phones form a group which represents almost 10% of people who use the device, according to data processed by the Brazilian Institute of Geography and Statistics ( IBGE ), released recently […]
Capacitive touch, which allows more than one finger at once to be recognised, is regularly cited as one of the key drivers of smartphone popularity. BBC’s Spencer Kelly discovers that 2014 could the year when touchscreens are launched which react in three dimensions that do not even require touch to recognise what action the device should take. Watch the video after the jump […]
Banking transactions via smartphone grew 333% in 2012, according to the 2013 edition of Banking Technology Research, released recently by the Brazilian Federation of Banks Febraban. Mobile banking is the fastest growing channel in the year […]
A decree signed by President Dilma Rousseff and published on Tuesday (9) reduces to zero the PIS and COFINS on the sale of so-called smartphones, cell phones with internet access, costing up to R$ 1,500 (around US $ 760.00) and are produced in Brazil. Together, the two taxes had a rate of 9.25% […]
The 18 minute “Connecting” documentary (by Basset & Partners) is an exploration of the future of Interaction Design and User Experience from some of the industry’s thought leaders, including some of my heroes like Liz Danzico, Blaise Agüerra y Arcas,Jennifer Bove, Jonas Löwgren and Robert Fabricant […]
Mr. Marcus reviews briskly four projects that are conceptual designs for new kinds of mobile applications (smartphone and tablet with associated Web portals) that combine the theories of information design and persuasion design to change people’s behavior […]
Brazil has 27 million users of these, 42% access the web daily. Of those accessing the web, 80% access social networks on their device […]