Let’s talk about the importance of vision for creating shared understanding around why are we bringing a product to market in the first place.
Tag: information architecture
As our societies move critical functions online and people spend more time “living in information”, interaction designers need to create information environments that stand the test of time […]
This talk is aimed at anyone who is looking for practical ways to bridge the gaps between traditional research and agile practices by focussing on activities that hold common value for both […]
In this talk, Peter Morville explains why we must go further by creating “architectures of understanding” — and why designing for insight and inspiration is in the best interests of our firms, our users, and ourselves […]
The ultimate goal of innovation is user adoption: we want people to actually use the things we create in a way that impacts their lives. But building the better mouse trap guarantees nothing. In fact, history shows it’s not the whiz-bang of technology but rather human factors that matter in the end. In this talk, Jim will look at some specific design-related considerations in successful innovation […]
Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]
Ideas are cheap. Execution is everything […]
This talk suggests that we not start from the perspective of the device, the content or the software; rather we should start with understanding how people perceive their whole environment […]
In this session, Stephen P. Anderson shares tips that have helped him cut through the noise of requests and requirements by reframing the design problem by seeing a problem from different perspectives […]
The rise of mobile has forced everyone dealing with web experiences to think beyond the desktop format. But, if we have learned anything from the recent push to mobile, we need to anticipate the future sooner rather than later; not only the next wave of formats, but everything after that […]