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Design Strategy Talks & Workshops User Experience

Building Trustworthy Experiences: A Primer of AI Principles for Design and Strategy

Let’s look at how trust is built in AI-powered products. We’ll discuss the different phases of the user’s journey, suggesting ways to design trustworthy AI experiences.

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Consumer Behavior Information Technology Trend Watching

Watch “The Popularity of Cozy Games” with David Pogue

Correspondent David Pogue explores the increasing popularity of Cozy Games, that fulfils emotional jobs of normalcy, control, and predictability.

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Design Readings

Watch “Seeing the Big Picture: The Development of an Experience Scorecard” with Bill Albert

In this webinar, Bill Albert shows how his experience scorecard can be used to answer important questions around usability, emotional experience, design and brand experience.

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Design

Watch “Architectures of Trust” with Adeola Enigbokan

Adeola Enigbokan discusses Architectures of Trust to helps us understand how trust can be established, and what happens when it cannot and trust breaks down

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Inspiration

Memory, Explained

Ever wonder what’s happening inside your head? From dreaming to anxiety disorders, this particular episode of a new Netflix series cover Mind, Explained.

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Design Innovation Inspiration Readings Software

Watch Jared Spool’s “Using the Kano Model to Build Delightful UX” talk

In this talk, Jared covers how to prune features to avoid experience rot, use pleasure, flow, and meaning to create delightful UX, and help
Innovate with baby steps to the aspirational experience[…]

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Design Readings

Watch Steve Baty’s “A Model of Behavioural Design” talk at Interaction’14 | IxDA Conference

This talk will outline the key inputs in a model of Behavioural Design and how those inputs help designers to directly target specific behaviours. It will look at the role of interaction design, behavioural psychology, systems thinking and other tools. And it will propose that a model of design with behaviour as its focus offers a coherent and complete approach to design in a way that is consistent with the goals of client organizations […]

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Design Readings

Watch Jan Moorman’s “Measuring User Delight using the Kano Methodology” talk at Interaction’13 | IxDA Conference

Attendees will learn why and how this methodology can be harnessed in design strategy decisions. The Kano methodology was initially adopted by operations researchers, who added statistical rigor to the question pair results analysis. Product managers have leveraged aspects of the Kano approach in Quality Function Deployment (QFD). More recently, this methodology has been used by Agile teams and in market research […]

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Inspiration

Watch Dan Ariely’s “What makes us feel good about our work?” talk at TED

What motivates us to work? Contrary to conventional wisdom, it isn’t just money. But it’s not exactly joy either. It seems that most of us thrive by making constant progress and feeling a sense of purpose. Behavioral economist Dan Ariely, the author of Predictably Irrational, presents two eye-opening experiments that reveal our unexpected and nuanced attitudes toward meaning in our work.

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Consumer Behavior Design Innovation

Watch Morgan Spurlock’s “The greatest TED Talk ever sold” talk at TED

Morgan Spurlock makes documentary film and TV that is personal, political — and, above all, deeply empathetic […]