Categories
Inspiration

Watch Dan Ariely’s “What makes us feel good about our work?” talk at TED

What motivates us to work? Contrary to conventional wisdom, it isn’t just money. But it’s not exactly joy either. It seems that most of us thrive by making constant progress and feeling a sense of purpose. Behavioral economist Dan Ariely, the author of Predictably Irrational, presents two eye-opening experiments that reveal our unexpected and nuanced attitudes toward meaning in our work.

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Consumer Behavior Trend Watching

Watch Barry Schwartz’s “The Paradox of Choice” talk at TED

Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied […]

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Consumer Behavior Economics Trend Watching

Watch Dan Ariely’s “Are we in control of our own decisions?” talk at TED

Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counter-intuitive (and sometimes shocking) research findings to show how we’re not as rational as we think when we make decisions […]