The Experience Sampling Method is a simple research technique for uncovering user needs. In a typical Experience Sampling method, research participants are interrupted several times a day to note their experience in real time. In his talk during The LeanUX Conference, researcher Tomer Sharon demonstrates the method, describe how it has been applied at Google Search, and provide a short, practical how-to guide […]
Tag: Amazon
An interview with Leigh Thompson, professor at Kellogg School of Management and author of Creative Conspiracy: The New Rules of Breakthrough Collaboration: if you’ve been in the creative industry long enough (or if you’re coming from a Design Studio-structured educational background), you’re not going to hear anything new, but it’s refreshing to hear that Business people are finally embracing principles designers have long advocated […]
Understanding the anatomy of a choice is crucial to surviving the new world of product design. If designers, developers and product owners can better understand how choices are made and, more importantly, why they get made, they will be better equipped to disrupt the market. This talk explores the complexity of making choices and how an environment built for choice leads to a better customer experience […]
Why was it worth one company spending $350,000 to shave a second off an interaction? Should you do the same?
This talk suggests that we not start from the perspective of the device, the content or the software; rather we should start with understanding how people perceive their whole environment […]
This session provides good rules of thumb that will help you with future field studies and prepare you for the types of situations you might find yourself in […]
In this session, Stephen P. Anderson shares tips that have helped him cut through the noise of requests and requirements by reframing the design problem by seeing a problem from different perspectives […]
This is the 5th (fifth) lecture of the “Designing Interactions / Experiences” module I’m teaching at Köln International School of Design of the Cologne University of Applied Sciences, which I’m honored to give by invitation of Professor Philipp Heidkamp. In this lecture, we discuss the different design artifacts typically produced during the ideation stage […]
This is the 4th (fourth) lecture of the ‘Designing Interactions & Experiences’ module I’m teaching at Köln International School of Design of the Cologne University of Applied Sciences, which we discuss how to use different data visualization techniques to facilitate decision making […]
The startup PagPop –creator of a system that allows Hairdressers, hot dog vendors and other small entrepreneurs to receive payments by credit card on smartphones — has joined the Business Call to Action, a group of companies that develop business models focused on solving Millennium goals […]