Getting people to share can help you spread a particular message, create a community around a topic, and even drive conversion, but first you have to help clients understand the importance of share-worthy content and design a situation that truly encourages sharing. This session examines the main psychological motivations that drive people to share and provides guidelines for creating inspired sharing frameworks […]
Category: Readings
Read more articles about interesting topics found on the web
Bossa Nostra, by Nação Zumbi
In this talk, you’ll learn proven methods of maintaining team cohesion and conversation, building trust with colleagues in different time zones, and using the myriad tools available to improve long-distance collaboration, which has been a long interest of mine (I even wrote a thesis on it) […]
An interview with Leigh Thompson, professor at Kellogg School of Management and author of Creative Conspiracy: The New Rules of Breakthrough Collaboration: if you’ve been in the creative industry long enough (or if you’re coming from a Design Studio-structured educational background), you’re not going to hear anything new, but it’s refreshing to hear that Business people are finally embracing principles designers have long advocated […]
Watch Avi Itzkovitch to discover core concepts for utilizing smart device technologies and sensor data in order to understand context, and add “Adaptive Thinking” to the UX professional’s toolset when designing experiences. In his presentation, Avi demonstrates the importance of understanding context when designing adaptive experiences, gives ideas on how to design adaptive systems and most important, inspires designers to think how smart device technology and context aware applications can enhance the user experience with adaptivity […]
Understanding the anatomy of a choice is crucial to surviving the new world of product design. If designers, developers and product owners can better understand how choices are made and, more importantly, why they get made, they will be better equipped to disrupt the market. This talk explores the complexity of making choices and how an environment built for choice leads to a better customer experience […]
One of the biggest upheavals beginning of this semester in Brazil was the launching Tanto Tudo, the second album Tulipa Ruiz, who had previously revealed a few tracks, but hid his greatest gold until the release: “Víbora”. The first chords already reveal what lies ahead on the track is quite different from the light and smiling mood that dominated […]
Ideas are cheap. Execution is everything […]
A crash course in sociolinguistics, and a challenge to find the messages hidden in your own words […]
How can we designers get the professional respect we want? This talk explores several topics and models that can help not only you, but the design community as well, along the way. On earning respect and doing what we love – Interaction South America 2013 from Santiago Bustelo Santiago Bustelo had his first contact with […]