I had the incredible opportunity to present my talk, “Unlocking Your Impact: How an Outcomes-Focused Approach Empowers Designers,” at UX India 2024. The conference was a massive gathering of talented designers from around the world, and I was thrilled to be a part of it.
Audience Engagement and Feedback
The audience’s response to my talk was overwhelmingly positive. I was delighted to see how engaged and interested everyone was in outcomes-focused design and jobs-to-be-done (JTBD). After the presentation, I was bombarded with questions from attendees eager to learn more about how to apply these principles to their own work. The enthusiasm and curiosity were contagious, and it reinforced the importance of this approach for designers.
Meeting Fellow Designers
One of the highlights of the conference was connecting with so many talented designers from diverse backgrounds. I had the chance to meet people from all over India and beyond, sharing insights and experiences related to design and product development. The conference provided a unique opportunity to learn from others and expand my professional network.
Takeaways
- By adopting an outcomes-focused approach, you will gain a deeper understanding of how your actions contribute to achieving organizational goals and ensuring the successful execution of your vision.
- By defining clear outcomes, you will foster a more focused and aligned team, eliminate unnecessary work, and ensure your efforts are centered around meeting customer needs.
- Using the Jobs-to-be-Done framework helps align your organization’s outcomes with your customers’ needs, ensuring that your products and services truly meet their needs.
Managing by Outcomes and Jobs-to-be-Done
Learn how to use Jobs to be Done to facilitate two-way negotiations between leadership and product teams that allows for managing by outcomes (Photo by Sora Shimazaki on Pexels.com)
