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Design in China: 2012 China International Design Competition

This competition aims to promote communication, exchange and interaction between China and the world by bring together designers to create creative, innovative designs based around the theme of the Chinese dragon. In a quickly developing and changing world, China is excited to promote design by designers and artists from multicultural backgrounds and diverse understandings promoting the concept of “harmony and uniqueness” […]

This competition aims to promote communication, exchange and interaction between China and the world by bring together designers to create creative, innovative designs based around the theme of the Chinese dragon. In a quickly developing and changing world, China is excited to promote design by designers and artists from multicultural backgrounds and diverse understandings promoting the concept of “harmony and uniqueness”

Creating a new vision of the Chinese Dragon

Theme

English: Chinese Dragon
The Chinese dragon is the only mythical creature in the Chinese zodiac.

According to the Chinese ancient book Explaining Simple and Analyzing Compound Characters, the dragon is a mythic animal that can be both visible or invisible, large or small, long or short, and possesses the ability to fly skyward during the spring equinox or fall downward to the rivers during the autumn equinox.

In the 2000 year-old reference book, The Classics of Mountains and Seas, the dragon is an ancient animal that has combined physical characteristics from many animals. The Chinese dragon has features taken from nine distinct animals as recorded in Compendium of Materia Medica written during the Ming Dynasty. Early Chinese created the dragon by borrowing the best features in form and appearance from local animals and combining them in their imagination.

Content

Original and creative designed works which reflect the theme of the Chinese Dragon

Types

Graphic design
Digital and Multi-Media Design
Installation design
Product design

Time

July 31, 2011 through September 27, 2011

via ABOUT – 2012 China International Design Competion.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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