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Watch Mitchell Joachim’s “Don’t build your home, grow it!” talk at TED

TED Fellow and urban designer Mitchell Joachim presents his vision for sustainable, organic architecture: eco-friendly abodes grown from plants and — wait for it — meat […]

TED Fellow and urban designer Mitchell Joachim presents his vision for sustainable, organic architecture: eco-friendly abodes grown from plants and — wait for it — meat.

Mitchell Joachim is a leader in ecological design and urbanism. He is a co-founder of Terreform ONE and Terrefuge, and is on the faculty at Columbia University and Parsons. Formerly he was an architect at Gehry Partners and Pei Cobb Freed, and he has been awarded the Moshe Safdie Research Fellowship.

Joachim won the History Channel and Infiniti Design Excellence Award for the City of the Future, and Time Magazine’s “Best Invention of the Year 2007” for his Compacted Car with MIT’s Smart Cities. His project, Fab Tree Hab, has been exhibited at MoMA and widely published. He was chosen by Wired for The 2008 Smart List: 15 People the Next President Should Listen To.

via Mitchell Joachim: Don’t build your home, grow it! | Video on TED.com.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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