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Brazilian Music at Shanghai World Expo: YAMANDÚ COSTA

One of the greatest Brazilian Contemporary Musicians, the guitarist Yamandú Costa, brings to Shanghai World Expo the best of Brazilian instrumental music “Chorinho” in the show “Tribute to Choro”, scheduled for the evening of September 12, at the America Square […]

O sete-cordas, originally uploaded by Ronai Rocha.
Yamandu playing his tradicional seven stringed guitar, originally uploaded by Ronai Rocha.

One of the greatest Brazilian Contemporary Musicians, the guitarist Yamandú Costa, brings to Shanghai World  Expo the best of Brazilian instrumental music “Chorinho” in the show “Tribute to Choro”, scheduled for the evening of September 12, at the America Square (Area C, near the flag Brazilian and beside the Canadian flag).

Yamandú Costa with his 7-string guitar (accompanied by Alessandro Kramer on the accordion, Rogério Caetano on the 7-string guitar steel, and Pedro Amorim on mandolin), pays homage to the great composers of this typically Brazilian musical genre, like Pixinguinha, Radames Gnattali, João Pernambuco and Ernesto Nazareth, as well as play some of his own work.

WHEN
September 12th, 2010 7:30PM

WHERE
America Square, near GATE “C”
Shanghai World Expo

ADMISSION
purchasing the entrance to the Expo site (160 RMB for the whole day and RMB 90 for entry from 17 hours) automatically grants you access to the venue.

LISTEN
Check out samples of Yamandú’s work (from LAST.FM) at:
http://www.last.fm/music/Yamandú+Costa

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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