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China Information Technology

Internet in China: Baidu eyes 3G wireless Internet technology

China’s most popular Internet search engine Baidu thinks highly of the prospect of 3G wireless Internet access technology and is now in talk with China’s mobile network operators for cooperation, the company’s CEO Robin Li said recently at the Boao Forum for Asia in the southern island province of Hainan […]

China’s most popular Internet search engine Baidu thinks highly of the prospect of 3G wireless Internet access technology and is now in talk with China’s mobile network operators for cooperation, the company’s CEO Robin Li said recently at the Boao Forum for Asia in the southern island province of Hainan.

“We have plans to develop the 3G wireless search engine project,” he said. “We are now discussing cooperation with China Mobile, China Unicom and China Telecom, the country’s three major mobile network operators,” he said after attending the Young Leaders Round Table Forum.

“The development of 3G wireless Internet is expected to give a boost to China’s Internet industry,” he said.

Li revealed that the company’s new search engine advertising program Phoenix Nest (Fengchao) would be released in the second quarter this year. The program would replace the current Baidu Bidding Rank.

Li also noted that he had seen the company’s business turn better after the Spring Festival in January.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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