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John Wooden’s “Coaching for people, not points” talk at TED

With profound simplicity, Coach John Wooden redefines success and urges us all to pursue the best in ourselves. In this inspiring talk he shares the advice he gave his players at UCLA, quotes poetry and remembers his father’s wisdom […]

With profound simplicity, Coach John Wooden redefines success and urges us all to pursue the best in ourselves. In this inspiring talk he shares the advice he gave his players at UCLA, quotes poetry and remembers his father’s wisdom.

Born in 1910, Coach John Wooden is the first person to be inducted into the Basketball Hall of Fame both as a player and coach, while ESPN ranks him as the greatest coach of all time, across all sports. In his 40 years at UCLA, he has mentored legends such as Bill Walton and Kareem Abdul-Jabbar. His career has been illustrious to say the least, and he has created a model, the Pyramid of Success, and authored several books to impart his insight on achievement to others.

Coach wanted his players to be victors in life and not just on the court, so he treated them as an extended family and emphasized that winning was more than scoring. Indeed, most of his inspiring theories were born from conversations with his father, as a boy on their farm in Indiana. One that sums up his ideology quite well is his often quoted definition of success: “Success is peace of mind which is a direct result of self-satisfaction in knowing you made the effort to become the best that you are capable of becoming.”

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP, where he leads the design vision for the entire Human Capital Management product line, ensuring cohesive product narratives and establishing best practices.

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. Itamar has also served as a juror for prestigious design competitions and lectured on design topics at universities worldwide.

During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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