Corporate Identity

Corporate Identity System, Creative Direction, Information Architecture & Flash Coding

Caleb reading Paul Rand’s “Conversations with Students”
Trying to do my part in educating the next generation of designers: last week my son and I watched Apple's WWDC 2013 keynote together (instagram.com/p..
For Inspiration: “O Tal Casal” by Vanessa da Mata
Watch "O Tal Casal", by Vanessa da Mata..
Watch Paola Antonelli’s “Why I brought Pac-Man to MoMA” talk at TED
When the Museum of Modern Art (MoMA) senior curator of architecture and design announced the acquisition of 14 video games in 2012, "all hell broke lo..
Watch Alastair Parvin’s “Architecture for the people by the people” talk at TED
Designer Alastair Parvin presents a simple but provocative idea: what if, instead of architects creating buildings for those who can afford to commiss..
Watch Michael Norton’s “How to buy happiness” talk at TED
At TEDxCambridge, Michael Norton shares fascinating research on how money can, indeed buy happiness -- when you don't spend it on yourself. Listen for..

Information Technology in Brazil: app to reports urban problems is voted best in the world
Colab, a Brazilian application that helps report urban problems, was elected on world's best by the ..
Watch Thomas Friedman’s “The World is Flat 3.0” talk at MIT OpenCourseWare
Back in 2000, Tom Friedman recounts, the world began to shrink and flatten, under the influence of d..
Information Technology in Brazil: public management collaboration app nominated for international award
A Brazillian startup took to the social networking approach to collect testimonies from residents ab..
Information Technology in Brazil: leading the video games market growth in 2012
A study of manufacturers showed that sales of games and equipment totaled R$ 1.6 billion last year (..
Consumer Behavior in Brazil: Use of smartphones and tablets higher than world average
Brazilians spend more time using mobile phones, smartphones, tablets and e-readers than the world av..

Information Design: Crossing Borders
This is the presentation I've recently done at the Creative Drive In event in Heerlem, The Netherlands. In this presentation we discuss: - What is information Design? - Information Design “Bloopers”; - Structure, Context and Presentation of Data and Information; - Crossing Borders: Information Desig..
Information Architecture and Wayfinding
Students will understand principles of creating sensible, comprehensible, memorable, and convenient information architecture by organising the content and the tasks to be performed on their interactive product [...]..
“Creativity & Design in Collaborative / Distributed Environments” talk at Social Media Week 2012
In this presentation, I share some of my research during my MA Design Practice at Northumbria University when I was investigating on Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments [...]..
User Research and Scenarios
Students will learn about the importance of developing a clear understanding of the characteristics of an interaction design product through user research [...]..
Information Design: Semiotics and the Use of Metaphors
You will learn how to use metaphors to enable users to better grasp the details of the conceptual models you create [...]..