Tag Archives: online gamers

Gaming in China: Sales of online gaming industry hit 4 billion US dollars in 2009

The pace of growth of China's online gaming industry slowed in 2009, growing 30.2 percent to 27.1 billion yuan ($3.97 billion) over the previous year, according to data from research firm iResearch [...]
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Gaming in China: 55.5 million Chinese play online games

China's online game market has expanded noticeably. To date the number of online gamers in China has reached 55.5 million, a recent report said. Statistics show that, of the total number of online gamers, those under the age of 22 accounted for 52.5 percent, gamers with education backgrounds of junior college level and below made up 77.1 percent, those with no income accounted for 30 percent. Gamers in the group with an income are mainly concentrated at the income level of 1,001 to 2,000 yuan [...]
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Internet in China: digital advertising spend to rocket

The Chinese love affair with the internet will see digital ad spend increase 40% to $5.2bn (£3.07bn) next year, making the booming Asian online economy roughly the same size as the current UK market, according to a report. The study by KPMG, to be unveiled today at the MediaGuardian Create in China conference in central London, estimates that the total ad spend on all media in the Chinese market will grow by 22% this year and 19.5% next year. By the end of next year, the Chinese ad market will be worth $37.85bn, a year-on-year increase of more than $6bn on 2007 [...]
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Internet in China: 59 million Online Gamers in 2008

The year-long survey, Netguide 2008, conducted by the Data Center of the China Internet (DCCI) and the Internet Society of China (ISC), polled more than 300 websites, 270 enterprises and 50,786 persons.Results suggest that the number of Chinese online gamers will likely surpass 59 million in 2008, a 20 percent increase on 2007’s 48 million, reports China View. The survey also found that the market value of Chinese online gaming in 2007 rocketed 57 percent from 2006’s 9.36 billion yuan (1.2 billion US dollars) [...]
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Internet in China: online gamers are mostly students

Students make up the biggest group of online game players in China, followed by IT and media industry workers, according to a survey released recently, Beijing Business Today reported. The survey, jointly conducted by 17173.com, a Chinese online game Website, and iResearch Consulting Group, said almost 60 percent of gamers were in their 20s and 95 percent were below 35 years old.High school graduates accounted for 35 percent of Chinese gamers, the report said. One-third of the respondents have a college education and 23 percent a university diploma. Forty-five percent of the gamers were female, who favored to join in the games with the identification of opposite sex...
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