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Tag Archives: Nielsen
Don Norman’s “The three ways that good design makes you happy” talk at TED
In this talk from 2003, design critic Don Norman turns his incisive eye toward beauty, fun, pleasure and emotion, as he looks at design that makes people happy. He names the three emotional cues that a well-designed product must hit to succeed [...]
Posted in design, innovation Also tagged Amazon, anthropologist, Apple, author, behavior, CAD, Cognitive Science, design, don norman, Emotion, emotional, Eye, founder, Northwestern University, pleasure, psychology, technology, TED conference, Usability, Web, work Leave a comment
Advertising in China: launches amount to 36 billion U.S. dollars in first half/2008
In the first half of 2008, China's total advertising launch reached 244.9 billion yuan (over 36 billion U.S. dollars) , an increase of 17% compared with the same period last year, according to well-known global media and information group Nielsen latest report of ad information services, Xinhua News reported. Among the three types of major media Nielsen monitored, television continued to lead with 83% of the advertising market share, a total of 204 billion yuan; and print media advertising made progress with an increase of 14 percent. Among them, newspapers and magazine ads amounted to 36 billion and 5 billion yuan [...]
Posted in China, trends Also tagged advertising, launch, advertising, advertising market, Asia, Asia Pacific, Game, location, Newspapers, Olympic, Olympic Games, Report, Sichuan, Xinhua, Yuan 1 Comment
China, Socialism & Consumer Behavior: Coca-Cola most recognized Olympic Games sponsor
How time changes: the latest survey from Nielsen during the Beijing 2008 Olympic Games shows that among all the sponsors, the Coca-Cola Company had the highest consumer awareness, but only ranked third in advertising costs. According to statistics, the Coca-Cola supplied 25 million bottles of Coca-Cola daily to Beijing's Olympic venues, exceeding the 20 million bottles in the Athens Games...
Posted in China, consumer behavior Also tagged 2008 , Olympic Games, advertising, behavior, Beijing, Coca Cola, consumer behavior, Game, Olympic, Olympic Games, Olympics, Statistics, Xinhua 1 Comment
Internet in China: Chinese market overtakes U.S. as top Web market
China has surpassed the United States to become the world's largest Internet market by number of users, a research firm said on recently. The estimate by Beijing-based BDA was based on data from China Internet Network Information Center (CNNIC) which indicated that the country's Internet users totaled 210 million at end-2007. Nielsen/NetRatings put the United States Web population at 216 million for the same period, BDA said [...]
Posted in China, consumer behavior, information technology, trends Also tagged Beijing, broadband, China Internet Network Information Center, e-commerce, internet, Internet In China, internet market, Internet population, Internet use, Internet Users, Network Information Center, Report, telecommunications, United States, Web population 1 Comment
Living in China: “Feeling tired” biggest complaint of Shanghai office workers