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Listen to Ed Catmull’s “Pixar’s Collective Genius” talk, for Harvard Business Review

Pixar cofounder Ed Catmull exemplifies the greatest form of leadership: empowering others to achieve the extraordinary. People tend to think of creativity as a mysterious solo act, and they typically reduce products to a single idea: This is a movie about toys, or dinosaurs, or love, they’ll say. However, in filmmaking and many other kinds of complex product development, creativity involves a large number of people from different disciplines working effectively together to solve a great many problems. Ed Catmul is an unpretentious man. He doesn’t like to talk about how he performs his job as president of Pixar and (since a 2006 merger) Disney Animation Studios. But the article and accompanying podcast shed light on his exceptional leadership qualities […]

Pixar cofounder Ed Catmull exemplifies the greatest form of leadership: empowering others to achieve the extraordinary. People tend to think of creativity as a mysterious solo act, and they typically reduce products to a single idea: This is a movie about toys, or dinosaurs, or love, they’ll say. However, in filmmaking and many other kinds of complex product development, creativity involves a large number of people from different disciplines working effectively together to solve a great many problems. The initial idea for the movie—what people in the movie business call “the high concept”—is merely one step in a long, arduous process that takes four to five years.

Pixar’s Collective Genius

An accomplished computer scientist who personally wrote some of the foundation code that made computer animation possible, Ed Catmul is an unpretentious man. He doesn’t like to talk about how he performs his job as president of Pixar and (since a 2006 merger) Disney Animation Studios. But the article and accompanying podcast shed light on his exceptional leadership qualities:

via Pixar’s Collective Genius – Our Editors – Harvard Business Review.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP and lecturer of Project Management for UX at the M.Sc. Usability Engineering at the Rhein-Waal University of Applied Sciences .

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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