Dan Saffer calls out the Interaction Design community for allowing distracting topics to consume our attention, and for paying too little attention to “moonwalking bears,” the opportunities interaction designers can take advantage of in the near future.

Dan Saffer – Attention Awareness for Interaction Designers 2009 from Interaction Design Association on Vimeo.

Dan Saffer, founder of Kicker Studio, was an experience design director for Adaptive Path until 1998. An international speaker and author, his writing on design has appeared in BusinessWeek and many online publications. His acclaimed book Designing for Interaction: Creating Smart Applications and Clever Devices (VOICES) has been called “a bookshelf must-have for anyone thinking of creating new designs” and has been translated into several languages. His new book on interactive gestures will be published by O’Reilly in October 2008.

Dan is a member of the Industrial Designers Society of America (IDSA) and the Interaction Design Association (IxDA). He received his Master of Design in Interaction Design from Carnegie Mellon University.

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