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Autodesk sets up new R&D center in Shanghai

Autodesk®, Inc has established a new research and development center in Shanghai with 1,500 employees, the biggest R&D center among multinational firms in China. The center will combine the operations of Autodesk and Hanna Strategies — acquired in November — and will be named the Autodesk China Research and Development Center (ACRD). The new name, ACRD, reflects the substantial design and development of Autodesk software products in China, according to Carl Bass, president and chief executive of Autodesk. […]

Autodesk®, Inc has established a new research and development center in Shanghai with 1,500 employees, the biggest R&D center among multinational firms in China.

The center will combine the operations of Autodesk and Hanna Strategies — acquired in November — and will be named the Autodesk China Research and Development Center (ACRD). The new name, ACRD, reflects the substantial design and development of Autodesk software products in China, according to Carl Bass, president and chief executive of Autodesk.

“Merging our talented development teams in Shanghai strengthens Autodesk’s engineering operations, provides us with internal efficiencies and increases our capacities,” said Bass during the opening ceremony.

Autodesk’s revenue was US$1.8 billion for the 2007 fiscal year with 23 percent of that coming from Asia Pacific, the fastest growing region.

In Asia Pacific, China is the fastest growing region in terms of Autodesk’s revenue, said Bass without providing detailed figures for the Chinese market, and its products — both 2D and 3D design software — are widely used in manufacturing, building and construction, as well as the media and entertainment markets. In China, they are used for design in the construction, automobile and electronics industries.

Autodesk’s China Research & Development Center’s Director Chien-Ming Huang said the facility will continue to grow in the future. “I am excited to become part of a growing development center that will continue bringing innovative design software to the many industries that Autodesk serves,” commented Huang.

By Itamar Medeiros

Originally from Brazil, Itamar Medeiros currently lives in Germany, where he works as VP of Design Strategy at SAP and lecturer of Project Management for UX at the M.Sc. Usability Engineering at the Rhein-Waal University of Applied Sciences .

Working in the Information Technology industry since 1998, Itamar has helped truly global companies in multiple continents create great user experience through advocating Design and Innovation principles. During his 7 years in China, he promoted the User Experience Design discipline as User Experience Manager at Autodesk and Local Coordinator of the Interaction Design Association (IxDA) in Shanghai.

Itamar holds a MA in Design Practice from Northumbria University (Newcastle, UK), for which he received a Distinction Award for his thesis Creating Innovative Design Software Solutions within Collaborative/Distributed Design Environments.

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