Advertising in China: alternative media

Selling/Buying Whatever You Want
credits: Itamar & Fabiane Medeiros
Combine cheap labor costs and cheap electronic appliances and you’ll get a high-tech version of the “sandwich-man“: in the middle of XuJiaHui, the busiest commercial center in downtown Shanghai, it’s common to see young men carrying backpacks, probably containing laptops, attached to 17” LCD displays showing TV spots, as well as some interactive media advertising (mostly animations done in Flash).
The Advertising in China: alternative media by Itamar Medeiros, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 License.